Address
City: Brooklyn
Neighborhood: Bedford-Stuyvesant
State: New York
Postal Code: 11205
Country: United States
Business facts
Estimated annual revenue~$441.3K
Estimated employees~3
In business since2019
Estimate based on strong signals
Contacts
Business Owner
Area statistics (11205)
Population50,319
Median household income$74,839
Source: US Census ACS
About
"Initial Tea" is a business founded by four friends with a passion for good food and teamwork. They specialize in bubble milk tea, fruit teas, and Asian themed snacks such as Onigiri and bubble waffles. Their teas are brewed fresh daily and can be customized to individual tastes, while snacks are made to order. The team is open to new ideas and requests from customers, and believes in making good food accessible to everyone.
🚲
Bike Parking
No
🍴
Catering
Yes
💳
Credit Cards
Debit Card, NFC, Yes
🍽️
Dining Options
Delivery, Take-out
👔
Dress Code
Casual
👶
Good For Kids
Yes
📖
Menus
Brunch, Coffee, Dessert, Dinner, Lunch
🅿️
Parking
Street Parking
🐾
Pet-friendly
No
ℹ️
Popular With
Tourists
💰
Price
$
♿
Wheelchair Accessible
Parking
📶
Wi-Fi
Free
Market analysis
Earning below its category median in a stable category (Bubble Tea).
EstimateCategory trend: 2024, +0.1%
Revenue trend (modeled)
~$384.4K2019
~$422.1K2020
~$457.0K2021
~$465.3K2022
~$432.9K2023
~$441.3K2024
Modeled from official industry statistics+2.8%/yr since 201980% confidence band: ±42%
Property
Lot size1,073 sq ft
Land use04
CountyKings
Parcel owner467 DEKALB LLC
On this lotshared with 1 other businesses
ObservedPublic assessor / cadastre record
Federal support (SBA)
EIDL disaster loan (2020)$1.5K
ObservedSource: US SBA public records
Category context
| Businesses | Total revenue | Mean | Median | Median rating | vs median | |
|---|---|---|---|---|---|---|
| Bubble Tea in New York | 1,086 | ~$807.1M | ~$743.2K | ~$526.1K | 4.5★ | 0.8× |
Category revenue trend2024: +0.1%2023: +3.3%2022: +8.5%2021: +10.6%Modeled from business-level estimates
Chain pressure50 chains expanding in this category, led by Gongcha, ViVi Bubble Tea, Momi Tea (+1,222 locations since 2016)
Revenue trajectory vs benchmarks (indexed, 2019 = 100)
Estimate
Immediate area (1 km)
| Businesses | Total revenue | Mean | Median | Jobs | Estimated wage bill | vs median | |
|---|---|---|---|---|---|---|---|
| 1 km area (all businesses) | 1,100 | ~$1.6B | ~$1.4M | ~$504.0K | 4,089 | ~$424.2M | 0.9× |
| Wholesale and retail trade; repair of motor vehicles and motorcycles | 214 | ~$444.8M | ~$2.1M | — | 645 | — | — |
1 km area (all businesses): median from the 928 of 1,100 businesses with estimates
Estimate
Area conditions (11205)
Population50,319 ±2,405
Median household income$74,839 ±$5,527
Median home value$883,100
Bachelor's degree or higher0.5%
Unemployment rate0.1%
Source: US Census ACS